A revolutionary promo pool platform helping record labels boost earnings, save time, and unlock DJ Mixes on Spotify & Apple

Typical promo pools turn the joy of music discovery into a mind-numbing chore. Record labels spend too much time & money sending promos. DJs are spammed. Outdated interfaces make browsing hundreds of tracks a chore…

We believe DJs & record labels deserve better, so we built the solution — Proton Promo is 100% automatic & 100% free, designed to save time and money for music labels while bringing back the joy of music discovery for DJs.

Even better, Proton Promo helps everyone boost earnings & exposure — when DJs are added to a record label’s promo pool, it unlocks the DJs ability to start uploading & monetizing DJ mixes on Spotify & Apple Music.

For label owners, it’s revolutionary:

• 100% Automatic — Music labels don’t need to re-upload releases to a separate service or bother scheduling each mailout. This saves a huge amount of time, and prevents recurring nightmares of that promo you forgot to send…
• 100% Free — Music labels send promos for free, with no monthly subscriptions or per release fees. This saves labels huge amounts of money.
• Easy Invites — Music labels don’t need the email address for every DJ. Instead, label managers can quickly invite DJs easily via their SoundCloud profile.

And most importantly… DJs added to a label’s pool can start featuring that music label in monetized DJ mixes on Spotify & Apple Music. This helps artists, labels, and DJs actually earn money.

At Proton, we have 2 decades under our belt working closely with thousands of DJs via our radio station & distribution platform. We know any successful promo platform needs to deeply respect & understand the high volume of promos DJs receive every week…

• Super Fast — Hotkeys, pre-loading audio, and automatic cloud download help DJs jump through piles of promos faster than ever before.
• Unified Inbox — Instead of individual release pages for each promo, DJs can enjoy a single fast loading feed of all their promos on one page.
• Stop the Spam — Instead of individual emails for every promo and invitation, DJs receive just 1 weekly summary of new invites & promos, sorted by popularity.

And as a DJ, when you’re added to Proton Promo it unlocks your ability to start uploading & monetizing DJ Mixes on Spotify & Apple Music.

Want to start getting promos via Proton? If you’re a DJ receiving promos via another service, simply share this invitation with the label owner, and we’ll help them switch over!

Why is Proton Promo better than other promo pool platforms like InFlyte, FatDrop, and LabelWorx?

When it comes to promo pool platforms, there are 2 types: standalone platforms (like InFlyte) or distributor platforms (like LabelWorx).

None of these platforms are fully automatic, free, or include DJ Mix monetization on Spotify & Apple Music. They also require having the email address for every DJ before they can start getting promos…

Simple: When a release arrives on pre-order at Beatport, it also goes on promo on Proton. Every DJ in the label’s pool gains access to the new music automatically on that date, without the label manager needing to send any emails manually.

And because we’re also a distributor, record labels doesn’t need to re-upload to a separate platform: we have the music ready to go.

This way, label managers don’t need to manually send each promo: it gets sent automatically after label managers schedule their release for delivery to Beatport & Spotify & beyond.

Good question! There’s 2 key reasons why free is possible:

• Proton Promo is built to help DJs easily get music to play in their DJ Mixes for Spotify & Apple Music. These mixes earn money, making a free promo pool possible.
• Proton powers distro for over 2000 independent electronic music labels. We use our earnings from sales & streams on Beatport, Spotify, and beyond to build powerful & innovative features for record labels, like a free promo pool platform!

Proton powers distribution & much more for over 2000 independent electronic music labels.

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